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Unlike most other
industries the financial one requires your website to be very
professionally designed. You cannot get away with a poor design,
or anything that might frighten away a visitor. Think about it
this way, these people are trusting your website to send them to
a company that will handle all of their finances. They are
frightened of being ripped off! You need a website that will
make them feel secure and confident. This is more important than
most people realize.
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Create a a flyer
& mail it out. You can contact your local post office for
rates on this, or pay someone to give them away. If you're
advertising mortgages target areas with households. If you're
targeting debt consolidation you'll want to target those of
lower income, therefore you might want to stay away from the
wealthier neighborhoods. A business card is also a good idea.
These methods are obviously only available if you're located in
the USA.
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One cannot
underestimate the effectiveness of PPC (pay per click) search
engines. Promote your program of choice when someone looks up
anything finance related such as 'debt help'. The leading PPC
search engine is currently Overture,
they power the sponsored results for Yahoo & MSN, amongst
others.
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If you're patient
you could always try the time tested method of SEO (search
engine optimization) this method is free, but it may take months
until you're listed high. The best way of getting listed
high is by exchanging links. We recommend you use Arelis
software for the best results.
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